How It Works

40North Rewards Rules

Our program has three member levels* -- Orange, Silver, and Black. The program is simple: the more you spend at 40North restaurants, the more points you earn!
• Orange Level: spend up to $999/year. Every $1 = 1 point
• Silver Level: spend up to $4999/year. Every $1 = 1.25 points
• Black Level: spend up to $5000+/year. Every $1 = 1.5 points
Become a Black Level member to earn an invitation to our Exclusive Annual Chef's Table Dinner!
*Note: Rewards levels reset annually.

Once you start earning points, you can redeem rewards! The more points you have, the larger your rewards will be. You can trade your points for rewards at any time using the 40North Rewards app, or by asking your server.
• 100 points = $5.00 reward
• 150 points = $10.00 reward
• 300 points = $25.00 reward
• 500 points = $50.00 reward
Manage your account using the 40North Rewards app, or by heading to For any issues with your 40North Rewards account, please contact

Terms & Conditions
40North Rewards points can be earned at any of our New Jersey 40North Restaurant locations. Rewards can only be used for the purchase of food and non-alcoholic beverages. Rewards are not redeemable for cash. Rewards cannot be applied as payment for private events. 40North Rewards members must be 18 years or older to join. 40North Rewards points are earned on each dollar spent (excluding tax, tip, gratuities, discounts, private parties, alcoholic beverages, gift cards or other offers and promotions) including merchandise purchases. Certain restrictions apply. You must present your phone number and proof of identity at the time of purchase to receive your rewards. Only the person paying the bill may be credited with 40North Rewards points for any purchase. 40North Rewards points are not transferable. 40North reserves the right to change or alter the terms of the 40North Rewards program at any time. Employees of 40North Restaurants and its affiliated companies along with their immediate family members are not eligible for membership. By joining the 40North Rewards program, you are consenting to be a part of the program, and to receiving SMS/email updates from 40North Restaurants, a division of Villa Restaurant Group. We promise not to spam you!